‘Find The Juan’: A Gastronomic Search In Ilocos

‘Find The Juan’: A Gastronomic Search In Ilocos

Spotlight

How do you feel about this story?

Express Your Reaction
Like
Love
Haha
Wow
Sad
Angry

Ilocos is known for its heritage sites and pristine beaches but the locals are equally mighty proud of their culinary traditions as food is more than just physical nourishment, it tells a story that connects to their roots and it is worth sharing with the world.

From the famous Ilocos “bagnet” and “longganisa”, “pinakbet”, “dinengdeng”, “sinanglaw”, and “pinapaitan, to name a few, there are other unique and savory Ilokano heritage cuisines the provinces of Ilocos Sur and Norte are proud of.

Finding the right one

Showcasing some of these Ilokano heritage dishes such as “pipian”, “sapsapuriket”, and “ladek” among others at the Caniaw Heritage and Forest Park in Bantay, Ilocos Sur offered a feast to participants of the “MAY-KAN: Find the Juan in Region 1 “ during the first day of the gastronomic tour covering the towns of Bantay, Narvacan, and Candon in Ilocos Sur.

The participants composed of local and national chefs, tour operators, influencers, media and other stakeholders likewise visited the Enrique’s mulberry farm, a new farm tourism site in Barangay Pasiocan, Bacarra, Ilocos Norte offering them a unique experience of picking sweet Illinois variety of mulberries and a taste of its by-products such as mulberry jam, mulberry juice, and concentrate among others.

MAY-KAN is derived from the Iloko and Pangasinan words “umay” which means coming from one place to another and “makan” which means food.

Now on its third year, this delicious journey gathering gastronomy tourism movers in Ilocos provinces hopes to generate more awareness and lure more tourists to stay longer, spend more, and come back again and again, said the officer-in-charge Regional Director Evangeline Dadat of the Department of Tourism in Region 1 in her speech during the welcome dinner at the Van Gogh Hotel in Candon City on Tuesday evening.

“This is one way of fulfilling our President’s goal which is to become a tourism powerhouse,” said Dadat adding that tourism will continue to drive economic growth and play a vital role in shaping the future of the region as a gastronomy destination.

One of the participants Stephan Wolff, a German language teacher and tourism practitioner told the Philippine News Agency that Ilocos dishes are among the best tasting in the country. “Some of my favorites are ‘longganisa’, ‘poqui-poqui’, and ‘laing’,” he said saying these are frequently cooked by the Ilocano household.

Though these are simply prepared as it is, Alexander Pomper, a travel photographer documenting endangered foods from all over the world and one of the participants of May-Kan gastronomy tour said his experience in Ilocos is full of excitement and fun.

May-Kan gastronomy tour was realized after the call of the United Nations Educational, Scientific and Cultural Organization (UNESCO) to have a gastronomy mapping, to build a culinary identity and boost food tourism in each nation.

Beyond the food

Among other places to be visited during the five-day tour to end on April 5 include a trek at Aw-asen Falls in Sigay, Ilocos Sur with a cooking demonstration of Chef Xavier Mercado, owner of Halo-Halo de Iloko in San Fernando, La Union; a visit to the coffee processing site in San Elias village; food tasting of indigenous cuisine in San Emilio, Ilocos Sur, visit to the rice coffee processing and tap processing in Banna, Ilocos Norte including a taste of other local dishes and adventures in the towns of Solsona, Paoay, Nueva Era, and Adams, as well as the demonstration and experience of “panagdapil” (traditional processing of extracting sugarcane juice) and vinegar making in a rural Bacsil village in Laoag City among others.

Through these community-based tourism experiences, the Department of Tourism is optimistic it will continue to strengthen the food tourism industry and generate more jobs and livelihood for the locals.

The program also forms part of the celebration of Filipino Food Month with this year’s theme: “Sarap ng Pagkaing Pilipino, Yaman ng Kasaysayan, Culture at Pagkatao”. (PNA)

More Stories from Baguio

Latest Stories

Angeles

Over PHP2 Billion Disaster Response Fund Needed For 9.5K Damaged Classrooms

Education infrastructure ang malawakang naapektuhan ng severe weather, dahilan upang mangailangan ang DepEd ng mahigit PHP2 billion para sa disaster response.

DSWD Gives Aid To 583 Families In Flood-Hit Bulacan Town

Relief operations sa Bulacan ang nagpapatuloy habang naghahatid ang DSWD ng kinakailangang supplies at financial support sa mga pamilyang naapektuhan ng baha.

PBBM Turns Over PHP102.2 Million SCPF Aid To 511 Tarlac Villages

Mas pinalalakas ang suporta sa mga barangay at edukasyon sa Tarlac sa pamamagitan ng SCPF assistance.

PBBM Inaugurates Children Medical’s Center In Pampanga

May bagong children's medical center na sa Clark Freeport Zone matapos itong pormal na buksan ni Pangulong Ferdinand R. Marcos Jr.

Bacolod

DTI To Hold Green Economy Forum For Negros Oriental MSMEs

Tatalakayin ng DTI forum ang waste-to-energy at circular economy approaches na maaaring makatulong sa MSMEs na mabawasan ang waste at operating costs.

Satellite Offices Boost Access To Social Protection Services In Negros

Mas maraming pamilya sa Negros Island Region ang magkakaroon ng mas convenient na access sa social welfare programs sa pagbubukas ng bagong office.

PBBM Peace Program Aids 131 PAMANA Groups In NIR

Kasama sa livelihood activities ng mga benepisyaryo ang agricultural supplies, sari-sari stores, rice retailing, at transportation services para sa mas sustainable na kita.

Key Government Agencies Support Initiatives For Stronger NIR

Nagtipon sa SM City Bacolod ang humigit-kumulang 20 government agencies upang ipakilala ang kanilang serbisyo at suportahan ang regional development efforts.

BAGUIO

Mountain Province Strengthens Health System For GIDA Communities

Mas consistent na health services ang target ng Mountain Province habang pinapahusay nito ang paggamit ng resources para sa underserved communities.

645 Kilograms Of E-Waste Collected In Baguio In 13 Days

Sa loob ng 13 araw, daan-daang kilo ng lumang electronics ang isinuko ng Baguio residents para sa mas ligtas at tamang waste handling.

Parents Join ‘Kaagapay Task Force’ To Keep Learners Safe

Pinagsasama ng Kaagapay Task Force ang schools at parents upang mas mabilis matukoy at matugunan ang mga panganib na maaaring makaapekto sa learners.

Serving Healthy Food Now Mandatory At Baguio Events

Layunin ng bagong food ordinance sa Baguio na gawing mas healthy ang mga government event sa pamamagitan ng mas maingat na pagpili ng pagkain.

Batangas

Smart Farming Innovations Presented In Laguna To Boost Rice Output

Ipinakilala sa mga magsasaka ang mga makabagong pamamaraan sa pagsasaka na maaaring magpataas ng ani.

President Marcos Leads Rice Aid Rollout For 16K Puerto Princesa Residents

Pinangunahan ni Pangulong Ferdinand R. Marcos Jr. ang pamamahagi ng rice assistance sa 16,000 benepisyaryo sa Puerto Princesa City.

Occidental Mindoro Records 60 Marine Turtle Nests This Season

Mas maraming marine turtle hatchlings ang naitala ngayong season kasunod ng matagumpay na pangangalaga sa kanilang nesting sites.

PBBM Brings Rice Aid To More Than 52K Lucena Beneficiaries

Pinagsama ng pamahalaan ang food assistance at educational support sa mas pinalawak na assistance programs sa Lucena City.

Cagayan de Oro

Coast Guard Leads Massive Mangrove Planting In Surigao City

Isinagawa ang environmental activity bilang bahagi ng ika-125 founding anniversary ng Philippine Coast Guard at ng commitment nitong protektahan ang maritime environment.

Surigao Del Sur, PAGCOR, DepEd Sign MOA For PHP55 Million School Building

Ang PHP55-milyong project ay bahagi ng mas malawak na partnership na target makatulong sa humigit-kumulang 49 public schools sa buong bansa.

DOT Launches Golf Tourney To Drive Tourism, Economic Push In Northern Mindanao

Nakikita ng DOT-10 ang golf tourism bilang paraan upang mahikayat ang visitors na gumastos sa hotels, restaurants, at iba pang local businesses.

16K Butuan Residents To Benefit From New District Health Center

Mas magiging accessible ang basic healthcare sa Butuan matapos buksan ang bagong health center na magsisilbi sa mahigit 16,000 lokal na residente.

CEBU

PBBM Inspects Hospitals In Eastern Samar, Vows Improved Health Services

Naglaan ng PHP858.54 milyon ang KOICA, Department of Health, at local government para sa reconstruction ng ospital na nasira ng Yolanda.

Leyte Solon Pushes For Wider Use Of Bamboo

Ipinunto ng Leyte lawmaker na mabilis tumubo ang bamboo at maaaring magsilbing renewable alternative sa materials na mas mabigat ang environmental impact.

Region 8 Hospital Reports PHP1 Billion Spending For Zero Balance Billing

Patuloy na pinalalawak ng EVMC ang Zero Balance Billing, na nakapagbigay ng libreng serbisyong medikal sa higit 103,000 pasyente sa rehiyon.

BFAR Opens 1st Fisheries Monitoring Substation In Southern Leyte

Pinapalakas ng BFAR ang proteksyon sa fisheries resources sa Sogod Bay sa pamamagitan ng bagong monitoring facility na sumusuporta sa enforcement operations.

DAVAO

150 Coffee Farmers In Davao Occidental Town Get PHP1.5 Million LAWA At BINHI Aid

Mahigit 64,000 coffee seedlings ang naitanim ng beneficiaries habang tumutulong din sila sa pagtatayo at maintenance ng mga tilapia ponds.

Davao Exporter Signs 14 Metric Tons Durian Deal At China Expo

Mas pinatitibay ng Davao durian ang presensya nito sa Chinese market kasunod ng bagong sales agreement na nilagdaan sa Nanning.

Mindanao Art 2026 Opens With 400 Artists

Nagbibigay ang Mindanao Art 2026 ng malaking entablado para sa mahigit 400 artists na maipakita ang kanilang creativity at regional identity.

Inclusive Agri Projects In Mindanao Earn Satisfactory Rating From World Bank

Patuloy na isinusulong ng Department of Agriculture ang inclusive farming initiatives sa Mindanao habang nakakuha ang MIADP ng satisfactory rating mula World Bank.

DAGUPAN

Feeding Program Benefits Over 48K Undernourished Children In Region 1

Target ng programa na suportahan ang growth at health ng learners upang mas aktibo silang makilahok sa kanilang pag-aaral araw-araw.

BFAR Awards PHP37 Million In Projects To 8 Ilocos Fisher Groups

Nakikinabang ang fisher groups mula Ilocos Norte, Ilocos Sur, at Pangasinan sa livelihood investments na nakatuon sa aquaculture at fish trading.

Rice Program Benefits 37.5K Families In Ilocos Norte

Mas maraming vulnerable households sa Ilocos Norte ang nakikinabang sa rice distribution program na nagbibigay ng direktang food support sa mga kwalipikadong pamilya.

Alaminos City’s Recyclables Exchange For Groceries Continues

Mas hinihikayat ng Alaminos City ang proper segregation sa pamamagitan ng programang nagpapalit ng recyclable materials sa grocery items para sa mga residente.

ILOILO

Western Visayas Cops Boost ‘Get Out-Lock Out-Call Out’ Campaign In Schools

Itinuturo ng campaign na lumabas kapag ligtas, mag-lock out kapag delikado, at tumawag sa authorities kapag maaari nang humingi ng tulong.

Australian Envoy Looks Forward To Stronger Ties With Philippines

Nagtala ng record high ang bilateral trade noong nakaraang taon, habang target ng Australia na mapalawak pa ang investments sa Pilipinas.

Price Cap Lowers Power Rates In MORE Power Franchise Area

Dalawampu’t pitong porsiyento ng power supply ng MORE Power ay mula sa spot market, kaya mahalaga ang price cap sa generation charge.

DENR Urges Proper Disposal Of E-Cigarette Waste

Nakita sa coastal cleanup ang lumalaking problema sa vape waste matapos makolekta ng volunteers ang 188 discarded e-cigarettes sa Western Visayas.

NAGA

Western Visayas Cops Boost ‘Get Out-Lock Out-Call Out’ Campaign In Schools

Itinuturo ng campaign na lumabas kapag ligtas, mag-lock out kapag delikado, at tumawag sa authorities kapag maaari nang humingi ng tulong.

Australian Envoy Looks Forward To Stronger Ties With Philippines

Nagtala ng record high ang bilateral trade noong nakaraang taon, habang target ng Australia na mapalawak pa ang investments sa Pilipinas.

Price Cap Lowers Power Rates In MORE Power Franchise Area

Dalawampu’t pitong porsiyento ng power supply ng MORE Power ay mula sa spot market, kaya mahalaga ang price cap sa generation charge.

DENR Urges Proper Disposal Of E-Cigarette Waste

Nakita sa coastal cleanup ang lumalaking problema sa vape waste matapos makolekta ng volunteers ang 188 discarded e-cigarettes sa Western Visayas.

Olongapo

PBBM Checks Learning Continuity Efforts, YAKAP In Bataan School

Binigyang-diin ng Pangulo ang kahalagahan ng tuloy-tuloy na edukasyon sa kanyang pagbisita sa Bataan.

Over 1K Security Deployed For 33rd Asia-Pacific Regional Scout Jamboree

Authorities tightened security at Kainomayan Scout Camp as thousands of scouts gather for the regional event.

PAGASA To Build Doppler Radar Station In Bataan

Ang bagong Doppler station sa Bataan ay tutulong sa mas maagang pagtukoy ng bagyo at malalakas na ulan.

President Marcos: Lessons Of Past Must Guide The Future

Pinangunahan ni Pangulong Marcos ang paggunita ng Araw ng Kagitingan, pinapaalala ang mga aral na dapat dalhin sa hinaharap ng bansa.